The SpaceRace 2011 Reading List and SpaceReads Book Chat

13.01.2011 by Aerin

courtesy of onemillionmonocles.com

Grab your monocles and rubber thimbles, friends, because it’s time to announce the SpaceRace 2011 Reading List.
We’ve carefully selected some top notch titles to work through this year. Some are brand new. Others are a little longer in the tooth, but all promise to bring insight to your marketing and communications practice.
Since we’re so fond of reading around here, we’ve decided to host a monthly SpaceReads on our UStream channel. It’s free to join, and you don’t even have to have read the book to participate. We’ll also look at the auxiliary materials developed to go with each book, including companion sites, video, and other related content. For each title, we’ll try to draw out 5 critical insights for discussion. We’ll post them ahead of time and during the live chat.

SpaceReads will happen on the last Monday of every month.

So without further ado, here are the selections (so far) for 2011:

January: Connected: The Surprising Power of Social Networks and How they Shape Our Lives – Christakis and Fowler

February: Macrowikinomics – Don Tapscott and Anthony D Williams

March: What Technology Wants – Kevin Kelly

April: Real Time Marketing and PR – David Meerman Scott

May: Designing for the Social Web – Joshua Porter

June – December: TBA (suggestions welcome)

I hope you’ll join us for a rousing knees up at 8 pm MST on January 31, 2011. Pants optional. Helmets mandatory.

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  • Kasie

    I have already read these…..come on people, give me something new.

  • http://twitter.com/aeringuy/status/25775256916463616 Aerin Guy

    The SpaceRace 2011 Reading List and SpaceReads Book Chat: http://wp.me/pH4ip-6b

  • http://pattihenderson.wordpress.com pattihenderson

    I am so there! Great idea Aerin. I also recommend Engage by Brian Solis and Empowered by Josh Bernoff. Great reads if you’re trying to rouse the peeps.

    • Aerin Guy

      Sounds good – rousing the peeps is my #1 goal for 2011. Come on peeps, rouse!

  • http://twitter.com/aeringuy/status/28321981816373248 Aerin Guy

    Join me, nerd heads! The SpaceRace 2011 Reading List and SpaceReads Book Chat: http://t.co/ydhGi9Y