SpaceRace

Grab your monocles and rubber thimbles, friends, because it’s time to announce the SpaceRace 2011 Reading List. We’ve carefully selected some top notch titles to work through this year. Some are brand new. Others are a little longer in the tooth, but all promise to bring insight to your marketing and communications practice. Since we’re [...]

Influence is the conversation of the day, my friends: who’s got it, who needs it, and what numbers such as a Klout score actually mean. We can’t resist knowing how we rate. Technology gives us access to many more friends of friends of friends, but I’m not convinced that these linkages provide the strong and [...]